KPAM has analysed over 4 million verbatim comments since 2004, from the free expression of customers, citizens, employees, who take the time to share their experiences and to reveal more than it seems.
Over 300 Customer Journey maps have been made since KPAM launched this solution in 2013, in various markets, including retail, e-commerce, energy, automotive, banking, insurance, BtoB, telecom, transportation, healthcare, public service, etc.